OpenAI Stepping up a battle with Google

OpenAI intends to launch an AI-powered search tool on Monday
OpenAI Stepping up a battle with Google

As per sources, the announcement date, which is subject to change, has not been previously published. Bloomberg and the Information have claimed that Microsoft-backed OpenAI is developing a search engine to compete with Alphabet's Google and Perplexity, a well-funded AI search firm. The announcement might be made a day before Google's annual I/O conference, which is expected to introduce a plethora of AI-related items. According to Bloomberg, OpenAI's search tool is an expansion of its popular ChatGPT product, allowing ChatGPT to bring in direct material from the Web as well as citations. OpenAI's chatbot solution, ChatGPT, employs the company's cutting-edge AI models to generate human-like responses to text questions.

Industry analysts have long referred to ChatGPT as an alternative for acquiring online information, despite the fact that it has struggled to provide accurate and real-time Web data. OpenAI had previously integrated it with Microsoft's Bing for premium subscribers. Meanwhile, Google has introduced generative AI capabilities for its own engine.

Perplexity, a $1 billion startup formed by a former OpenAI researcher, has gained popularity by offering an AI-native search experience that displays citations in results as well as graphics and text in responses. According to a company blog post published in January, it boasts 10 million monthly active users.

After launching in late 2022, OpenAI's ChatGPT product was dubbed the fastest application ever to reach 100 million monthly active users. However, international traffic to ChatGPT's website has been on a roller-coaster ride over the last year and is only now rebounding to its May 2023 peak, according to analytics firm Similarweb, and the AI startup is under pressure to grow its user base.  According to a help center entry on OpenAI's website, an earlier attempt to integrate up-to-date and real-world information into ChatGPT, known as ChatGPT plugins, was decommissioned in April.