The much-anticipated trailer for Vikramaditya Motwane’s cyber-thriller CTRL featuring Ananya Panday was released on Tuesday, stirring excitement and comparisons to the acclaimed series Black Mirror. Set to premiere on Netflix on October 4, the film follows Panday's character, Nella, who relinquishes control of her life to an AI platform after experiencing a traumatic breakup.
In the trailer, we see Nella, a content creator, turn to CTRL to help her move on from her cheating boyfriend. The AI assistant takes drastic measures, leading to unintended consequences when her ex mysteriously disappears. This unsettling twist highlights the film’s exploration of the darker aspects of social media and artificial intelligence, resonating with viewers’ fears about technology’s encroachment on personal lives.
Fans have responded positively to the trailer, praising its fresh approach to contemporary themes of online identity and the pervasive influence of technology. One viewer commented, “This is all we want. One viewer praised it as “everything we desire,” while another expressed excitement for the film, describing it as “packed with surprises.”
Director Vikramaditya Motwane described CTRL as a unique storytelling experience presented in a “screen life” format, aiming for an immersive viewing experience that reflects our daily tech interactions. He stated, “Our aim has been to craft an immersive experience, and Netflix has significantly aided us in connecting with a global audience.””
Panday emphasized the relatability of her character, stating, “Nella is like any of us, caught in a world dominated by technology and social media.” She expressed her excitement about the film's exploration of the balance between online personas and real-life identities.
Produced by Nikhil Dwivedi, CTRL promises to be a gripping narrative that questions how much of ourselves we share in a data-driven world. As the release date approaches, anticipation continues to build for this timely thriller that examines the complex interplay between technology and human emotion.